Mobile nav search icon Mobile nav toggle icon Mobile nav close icon

Stronger Together

The Gender Divide at Work – Event

News

We are partnering with Bloom to run an event which will aim to unveil the truth about gender relations in the workplace.

Bloom event

We are delighted to be partnering with the organisation Bloom to run an event on 1st May called ‘The Bridge – How to Close the Growing Gender Divide At Work’.

Bloom are a professional network for women in the communications industry, and as they work to building a more inclusive and equal workplace, we feel it’s vital for men to be involved in the conversation. Too often, gender debates can be polarised which is not ideal if we are not support positive change in our working environments which everyone can benefit from.

Therefore The Book of Man is proud to be teaming up with Bloom to get to the real truth between the sexes in our industry.

Clearly we are going through a period of great change, where the old rules of conduct are now proving outdated, and the future is up for grabs. This can lead to great insecurity and fear, as the ground shifts beneath us. Understandably people can get defensive and combative in such circumstances, and many men fear putting a foot wrong as women take stronger public positions, which has created some estrangement.

Recent research from two online surveys, one by the Lean In Foundation and the other by Survey Monkey, found ‘that almost half of male managers were uncomfortable engaging in one or more common work activities with women, such as working one-on-one or socialising. One in six male managers were ‘uncomfortable mentoring a female colleague,’ in the post #metoo era.

However, the majority of men seem to agree that a shift in gender roles needs to happen. Our research found 2/3 of men found male stereotypes were damaging and over half thought that the definition of masculinity needs to change. So where do we start?

To cut through all the hype, we are going to bring it back to the truth – her truth, his truth. The event will spark discussion with anonymous ‘truths’ from women and men of the media industry.

Join us for an evening which aims to bridge the divide.

The lineup of speakers features:

Moderators:

Nicola Kemp – Trends Editor, Campaign Magazine

Martin Robinson – Founder and Editor, The Book of Man

Panel:

Sarah Jenkins – CMO, Grey London

Xavier Rees – CEO, Havas London

Sophia Durrani – Managing Partner, Strategy, UM London | Bloom member

Will de Groot – Head of Insight, The Elephant Room | Founder, MEND – researching men, masculinity and male identity

Tickets are available here.

Book of Man readers should enter the promotional code: BOM

All profits will be going to charity partner Women’s Aid, along with raffle proceeds (tickets can be bought on the night or in advance).

Please arrive from 6.30pm for networking, with the panel kicking off at 7pm sharp.

Discussion


Leave a Reply

avatar
  Subscribe  
Notify of
Male contraceptive

Read next

The quest for the male contraceptive…

Health 5 months ago

children's hospice

Read next

The challenges facing children’s h...

News 6 months ago

Related articles


News

children's hospiceThe challenges facing children’s hospices

Martin Robinson

6 months ago

News

Is this hydrogen-powered car the future of motoring?

The Book Of Man

6 months ago

News

Y-Brush10 Seconds To Brush Your Teeth

The Book Of Man

7 months ago

News

Woodstock 50Woodstock Festival to return this year

Martin Robinson

7 months ago

News

Game of Thrones prequelGoodbye ‘Game of Thrones’, hello ̵...

The Book Of Man

7 months ago

News

CES 2019The 75-inch TV is here…

Martin Robinson

7 months ago

News

De NiroFast News: De Niro back on Trump warpath

Martin Robinson

7 months ago

News

Breath BiopsyFast News: Breathalyser Biopsy Could Save Thousands

The Book Of Man

7 months ago

News

5GFast News: 5G is set to change the world

The Book Of Man

7 months ago

News

Will Tyson Fury Fight Anthony Joshua Next?

Martin Robinson

8 months ago